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Coi Leray Is The Face of SNIPES’ New Apparel Collection

by Monica C. Smith

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Coi Leray x SNIPES

Source: SNIPES / Snipes

Coi Leray has partnered with SNIPES to promote its new apparel collection from SNIPES. The “Players” rapper will be the face of the streetwear and retailer’s first quarter apparel campaign.

Coi Leray x SNIPES

Source: SNIPES / Snipes

“I’m thrilled to be the face of SNIPES’ new streetwear collection! Fashion has always been a huge part of my life,” said Leray in a statement.  “The SNIPES team has done an amazing job designing this collection – the pieces are fresh, fun, and so on-trend. This is just the beginning of a beautiful partnership – Coi Leray and SNIPES, baby!”

Citing Coi Leray’s youthful energy, grind and style, SNIPES plans to complement her come up with matching style. Leray is featured in a Grand Theft Auto-styled clip that showcases a day in her life and the aesthetics that go around it while she kicks it in Miami.

 

“Coi Leray embodies everything that SNIPES stands for – creativity, authenticity, and individuality,”  said Paula Barbosa, VP of Marketing for SNIPES, in a statement. “We are excited to collaborate with her to bring a fresh perspective to our Q1 collection, and we can’t wait for our customers to experience the unique energy that Coi brings to the brand.”

Coi Leray x SNIPES

Source: SNIPES / Snipes

As for the new SNIPES collection, it features streetwear staples like hoodies, leggings, nylon jackets and pants to mix and match to create a unique fit. “Every day is a chance to go get it,” says Leray in the clip (watch below). We all got the same 24 hours. What you choose to do with yours is on you.”

The collection is already at SNIPES stores and online at snipesusa.com.

 

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FASHION

Don C, Chicago Bulls Release First Collaboration

by Monica C. Smith

Don C is kicking off his role with the Chicago Bulls with a capsule collection.

The NBA team revealed Thursday that it is releasing the first collection designed by Don C since the streetwear designer was appointed its creative strategy and design adviser last winter. The collection is described as “at the cross section of luxury, sports, streetwear and style,” according to the team.

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“Collaborating with sports entities is nothing new for me, but as a native Chicagoan and longtime Bulls fan, designing this collection is a dream come true,” Don C said. “I wanted to show through my designs that the Bulls are not just a sports team. It’s a brand that influences style and culture, a dynasty, an organization with a championship mentality. You can go anywhere in the world and see someone repping the Bulls. That’s why I decided to incorporate the style of other sports gear to further drive home that the Bulls’ impact goes beyond the court. The team’s logo can be on a rugby, coach’s jacket or hockey jersey and it still feels authentic. That’s how powerful the brand is.”

A style from the Don C x Chicago Bulls collection.

A style from the Don C x Chicago Bulls collection.

The unisex, eight-piece collection takes inspiration from other sports gear, including styles like hockey and rugby jerseys and track suits. The collection also offers styles such as T-shirts, jackets and beanies.

The styles incorporate the NBA team’s black, white and red colorway and popular bull logo. The jerseys are also inspired by the Chicago Bulls’ 2022-23 City Edition jersey, which released in November in collaboration with Nike.

The Don C x Chicago Bulls collection will be available for purchase starting Friday at the Madhouse Team Store at the United Center arena in Chicago. Prices for the collection range from

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FASHION

Rapper Coi Leray Named Face of Snipes

by Monica C. Smith

Snipes is kicking off its first apparel launch of the year with the help of rapper Coi Leray.

The streetwear retailer is teaming with the 25-year-old rapper for its new apparel campaign, with Leray being tapped to “bring her unique style and sensibility to the world of fashion and streetwear,” according to Snipes.

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“Coi Leray embodies everything that Snipes stands for — creativity, authenticity and individuality,” said Paula Barbosa, vice president of marketing for Snipes. “We are excited to collaborate with her to bring a fresh perspective to our [first-quarter] collection and we can’t wait for our customers to experience the unique energy that Coi brings to the brand.”

Coi Leray named face of Snipes

Coi Leray for Snipes.

Leray appears in the campaign video wearing an array of Snipes streetwear styles as she’s getting ready for a performance.

“Who says you can’t work hard and still enjoy yourself?” Leray says in the campaign video. “You can’t tell me nothing. I’m a trendsetter and I’m going to do what I want. If I can’t have success on my terms, then what is it really worth? It’s me, Coi at the center. Every day is another chance to go get it. We all have the same 24 hours. What you choose to do with it is on you. No matter what, I’m going to always have fun. That’s really all that matters. No matter what happens in life, no matter the situation, I’m going to always stay true to myself.”

Snipes apparel collection includes styles like nylon jackets, hoodies, trousers and loungewear in an array of neon colors. The collection is available now on Snipes’ website.

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leray–snipes-campaign-1235546764/” data-ylk=”slk:Click here to read the full article.;elm:context_link;itc:0″ class=”link “Click here to read the full article.

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FASHION

Vancouver-Based Luxury Resale Retailer FAULKNER Partners with Grailed for Global Exposure

by Monica C. Smith

Vancouver’s online luxury clothing and consignment store FAULKNER continues its partnership with world-leading resale platform Grailed – building the FAULKNER brand across the globe.

“It’s amazing. With the way fashion’s moving, it is becoming more of a sustainable practice to resell. It’s also such an amazing outlet for young people who ordinarily can’t afford to buy some pieces brand new. Grailed has become such a big community, and it really keeps you in touch with young people who are on the pulse of fashion – who not only know what is happening but also where it is going,” said James Faulkner, owner and founder of FAULKNER.  

“Grailed reached out and wanted us to be one of their trusted sellers, delivering monthly capsules. Now we’re super excited because it exposes use to a global audience.”

“Over just our last two drops, we have grown an in-house audience of almost 1,000 people from around the world on the platform, which is just incredible.”

  • Image: FAULKNER
  • Image: FAULKNER

The company began in May 2017 with a small storefront in Vancouver’s Downtown Eastside and has since evolved into an office in the historic Gastown district, carrying sustainably sourced clothing and accessories.

FAULKNER is Grailed’s only Canadian featured seller, and this is their second collaboration to date. Grailed is a peer-to-peer marketplace featuring one of the largest catalogs of luxury designer, streetwear, and archival fashion on the internet.

“When Grailed first started, it was basically for people who really had an appreciation for more obscure designers,” said Faulkner.

“It appealed to the kind of purists who were into these styles of clothing, and then Grailed exploded globally. It’s become a bit of an institution. A lot of trends come from Grailed now because it’s such a massive platform.”

In late July, FAULKNER launched a curated

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FASHION

Abc. Taps Three Collaborators for Latest Capsule

by Monica C. Smith

Heather Haber and Remington Guest cut their teeth with the original Band of Outsiders but didn’t make a splash until they founded Abc., short for Advisory Board Crystals, in 2015. Based in Los Angeles, the duo has become known for their distinct crystal-infused dye technique and hand-crafted experimental streetwear, and over the years, they’ve collaborated with a number of art institutions, artists and companies, including The Whitney Museum, Olafur Eliasson, Kenny Scharf, the Andy Warhol Foundation and Marvel.

Their latest collaboration — Artist Recluse — includes three partners: artist Elliott Hundley, Mattel’s Masters of the Universe/He-man and Guess Jeans, and explores a time when serious creatives were more apt to keep a low profile than to shout out their presence on social media.

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Paint-splattered pieces are a key part of the <a href=collection.” src=”https://s.yimg.com/ny/api/res/1.2/5Ohadh9gGzLaxGdA.pTY_Q–/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTE0NDA-/https://s.yimg.com/uu/api/res/1.2/0b1AOGe3.EUemyYQLQMnVw–~B/aD01NzYwO3c9Mzg0MDthcHBpZD15dGFjaHlvbg–/https://media.zenfs.com/en/wwd_409/396cfe7958cdfcc133d1a65ea25f735f”/

Paint-splattered pieces are a key part of the collection.

Hundley reimagined Abc.’s signature T-shirts by collaging them with photographs and found objects and its sweatshirts by emblazoning them with an allover print. Both also sport a chain-stitched information box and Abc.’s holographic patch.

The Mattel portion of the collection is centered around the new Masters of the Universe Netflix series and imagines an artist recluse living in California but working at Mattel in Japan. The saying, “We have the power,” is printed on trucker hats, and there are T-shirts featuring Evil-Lyn and The Sorceress, a battling He-man and a Skeletor camp shirt. Tees feature a transparent glitter print, a puff print, a Mattel label and a back embroidery. Hats are embroidered and include a Mattel tag, and the camp shirts feature screen-printed characters and layered glitter effects, a puff print logo, a Mattel label and a back Japanese logo text.

The Guess jacket quotes the Henry David Thoreau mantra.

The Guess jacket quotes the Henry David Thoreau mantra.

For the Guess part of the collection Abc. offers a reinterpretation

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FASHION

Darken your clothes with the new Market x MCR streetwear drop

by Monica C. Smith

The streetwear brand MARKET has released its newest collection in partnership with My Chemical Romance.

MCR is currently in the midst of their 2022 reunion tour.

Read more: Meet Abby Roberts, the rising pop star and beauty TikToker who landed an opening slot on Halsey’s tour

The collection includes a shirt emblazoned with a smiley face sporting Gerard Way’s iconic 2005 red and black hair. Additionally, the line features a hat and hoodie that both bear the words “I grew up listening to My Chemical Romance.” The final piece is a bright red sweater marked with iconography representing the band.

Malachi Shockley, Director of Merchandising at MARKET commented on the collaboration in a press release.

“As a teenager, I wanted to rebel, I wanted to do things differently, and MCR was a beacon of light showing me the way,” Shockley says. “From the lyrics to their outfits, they showed me that I could be different and still build a community of like minded people around me. I wasn’t alone with these guys in my headphones. We wanted to share that same energy and spirit through this collection – reminding people that they can change their perspectives and honor their full creative selves.”

The entire collection will be available exclusively on MARKET’s website. Pieces range in price from $45 – $150 and include sizes S-XXL.

 

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