The Chicago Bulls announced today the launch of its first official capsule collection designed by artist and celebrity streetwear designer Don C. The limited-edition collection will include a Bulls inspired rugby, hockey jersey, joggers, track jacket, two knitted beanies, coaches jacket and t-shirt. Fans can purchase items from the collection exclusively at the Madhouse Team Store inside the United Center atrium starting Friday, Feb. 24 – the team’s fourth City Edition Night of the season vs. the Brooklyn Nets – with prices ranging from $40-150.
Through the collection, Don C., who the Bulls appointed as its first Creative Strategy and Design Advisor last season, showcases the power of the Bulls brand to transcend basketball and globally influence style and culture. Don’s designs mesh the aesthetics of his streetwear brand “Just Don,” the Bulls’ private retail label and lifestyle brand “1966” and the team’s 2022-23 City Edition jerseys, which launched in November in collaboration with the NBA and Nike. Inspired by the style of gear across the sports industry, each piece in the collection highlights the increasing convergence between sports and fashion.
“I’m happy to present something to fans that showcases how the Bulls brand transcends basketball and how fans can represent the team in many facets of their lives,” says Bulls Creative Strategy and Design Advisor Don C.
A premier piece of the collection, the Bulls inspired rugby features a large “66” patch on the back and rust-color stripes throughout – a nod to the team’s 2022-23 City Edition jerseys, which intentionally deviate from the Bulls’ traditional bright red to reflect the color of bridges in downtown Chicago. Additional pieces in the collection feature the rust color, including one of the knitted beanies, stripes down the sides of the joggers and elements throughout the track jacket, which also showcases Chicago’s