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Saudi Arabia’s number-one-selling streetwear brand has just dropped its biggest-ever collection yet for FW 22/23.

Shamek, the leading streetwear brand in Saudi Arabia known for its bold designs and high-quality materials, is proud to announce the launch of its latest and biggest collection for FW 22/23. This collection offers a fresh take on streetwear style, combining classic elements with modern designs for a look that is both timeless and on-trend.

The collection features a range of pieces, including t-shirts, hoodies, jackets, and accessories. Each item is made from premium materials and features unique details and bold graphics that reflect the brand’s signature home-grown style. The collection also includes a range of sizes, making it accessible to streetwear fans of all shapes and sizes. With this collection, connoisseurs of streetwear will come to see how Shamek has retained its place as Saudi Arabia’s most popular streetwear brand.

To showcase its pieces, Shamek recently established a retail location which is the first Saudi clothing department store for customers to shop to their heart’s content. Shamek’s new collection is also available for purchase now at its online store. For more information, please visit www.shamek.co

About Shamek

Shamek is a popular streetwear brand known for its bold designs and high-quality materials. the brand draws inspiration from the rich cultural heritage of Saudi Arabia, incorporating local elements into its designs to create a unique and stylish look. Shamekh’s designs are carefully crafted to appeal to a wide range of tastes, from the bold and daring to the sleek and sophisticated. What’s more, its collections are designed for men, women, and children, ensuring that there is something for everyone.

At the core of Shamek is a commitment to quality and craftsmanship. Each piece is made from premium materials and is designed to last, so customers

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FASHION

After the fall of Kanye West, Adidas is trying to figure out what to do with $1.2 billion in unsellable products | Culture

March 19, 2023March 19, 2023

by Monica C. Smith

On October 25, one of the most lucrative urban fashion alliances in recent years officially came to an end.

Through a statement, Adidas announced the immediate end of its collaboration with Kanye West (now named Ye) and their joint brand, Yeezy. This was the sportswear giant’s reaction to the antisemitic remarks made by the American rapper and businessman – just one of his many controversial episodes.

The urban fashion partnership – which began in 2015 and put Adidas at the forefront of “streetwear” culture – is now over. However, there are still many issues that need to be resolved.

The heritage of the Adidas-West collaboration is not only symbolic, but also material. This month, the firm estimated that by not putting up its stock of Yeezy products for sale, it will lose $1.2 billion – a major hit on the company’s finances, reportedly representing about 10% of annual revenue. How Adidas will manage its future is now a mystery. The same goes for the urban fashion community, with one of its iconic brands in deep trouble.

Kanye West’s arrival to Adidas in 2015 was an earthquake in the urban fashion industry – a sector that is estimated to generate about $173 billion in global sales per year. At the height of his popularity, the rapper had released two sneaker models alongside Nike. But West wanted more: total creative control and his own clothing line.

Nike’s refusal to grant him those powers led the artist to knock on the door of rival firm Adidas. Management had noticed how Nike was ahead of them in the urban fashion sector, thanks to the Jordan brand. They promptly accepted Kanye’s offer, thus giving birth to Yeezy: a name that sparked madness among an increasingly fashion-conscious public, thanks to West’s visionary designs.

Rapper Kanye West, during the presentation of Yeezy, his <a href=

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SHOPPING

Lagos designer creates zero-waste fashion brand

March 17, 2023

by Monica C. Smith

A Lagos-based fashion designer is producing zero-waste garments made out of doilies, duvets, sheets and textile waste as raw materials, using environmentally friendly techniques such as smock, embroidery and crochet.

Jéssica António, 28, handmakes fashion pieces in her studio in Praia da Luz. Some with fabrics she buys, others with material she receives from people and a second-hand shop in Lagos, which donates clothing that is too large or cannot be sold.

“Some pieces are 100% zero waste, made using techniques, such as ‘smock’, which is an English technique that I use in many of my pieces”, she says. It is a “very delicate” technique she learned in Denmark, in which a small manual machine with curved needles produces details for parts and accessories.

Using the name J-ANT – the ‘slow fashion’ brand Jessica began developing in 2020 – the designer sells pieces on her website and international platforms. Her clients are mostly foreigners, American or Japanese, or residents in Portugal, such as Brits and Russians, since “it has been difficult, for now, to reach the national market”.

“Most of my customers are foreigners. The Portuguese show interest, but we have to be realistic: they might nothave the money to spend on a piece like this”, notes the designer, defining the style of her creations as “raw” and “relaxed luxury”, in which neutral tones predominate, with a romantic and traditional touch.

Photo // Marinka Grondel @marinkagrondel

Her collection – for which she only uses natural fabrics such as cotton, linen, wool or silk – includes coats, tops and bustiers and, soon, bags made with reused duvets, doilies converted into tops and other pieces made from sheets.

“We also use a lot of men’s suits, which are deconstructed to recreate new pieces”, like the blazer that Carolina Deslandes recently wore

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FASHION

Tommy Hilfiger still doesn’t know where those racism rumors started

March 12, 2023March 12, 2023

by Monica C. Smith

The founder of the American legacy brand reflects on the impact of those rumors and his brand’s rise as a staple of streetwear.

If you’re of a certain age, you may recall a rumor that began in the late ‘90s about Tommy Hilfiger — specfically, that the designer appeared on “The Oprah Winfrey Show” and claimed he didn’t make his clothes for Black, Jewish, or Asian people.

This rumor has repeatedly been hilfiger-fashion-not-intended-minorities” data-ylk=”slk:proved;elm:context_link;itc:0″ class=”link rapid-noclick-resp”proved to be absolutely false, but what is true is how much Hilfiger appreciates that his brand has come to represent the intersection between aspirational luxury and streetwear in American culture.

As he launches his new Classics Reborn line, the legendary American designer reflects on the legacy of his brand, including the impact of that racist urban legend, in a recent interview with tommy-hilfiger-interview-fashion-brand-history” data-ylk=”slk:The Guardian;elm:context_link;itc:0″ class=”link rapid-noclick-resp”The Guardian. Hilfiger discusses his brand’s start in the late ‘80s and how times may have changed in the decades since, but what his brand represents has not.

Tommy Hilfiger, racism, American fashion, racism rumors, theGrio.com — Tommy Hilfiger attends the 2022 WWD Honors on Oct. 25, 2022 at Cipriani South Street in New York City. (Photo by Michael Loccisano/Getty Images)

As a brand, Tommy Hilfiger simultaneously evokes youthful American preppydom and hip-hop culture. The brand began in earnest competition with fellow legacy brand Ralph Lauren, synonymous with American luxury, until it blossomed into streetwear. Hilfiger credits his brand’s rise to the most popular American brand of the ‘90s with its ability to hold space between those two seemingly disparate aesthetics that buzzy campaigns starring the late singer Aaliyah and other hip-hop and R&B icons of the era best exemplify.

“It was a perfect storm. I was dressing Puff Daddy for his tours. I was dressing Biggie Smalls. I was dressing

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SHOPPING

Shop these Amazon stores now

March 9, 2023March 9, 2023

by Monica C. Smith

— Recommendations are independently chosen by Reviewed’s editors. Purchases made through the links below may earn us and our publishing partners a commission.

If you’re looking for ways to celebrate Black History Month, shopping Black-owned businesses is one of many. Spending your hard-earned dollars at these independent brands is not only an awesome way to support Black CEOs, it’s as easy as checking out on Amazon. The online mega-retailer boasts several incredible, fashion-centric companies founded by passionate Black entrepreneurs, ranging from high-end lines approved by the likes of Beyoncé and Rihanna, to casual graphic tees that anyone can rock.

There’s a lot more where this came from. Sign up for our weekly newsletter to get all our reviews, expert advice, deals and more.

Below, we’re shining the spotlight on 9 popular Black-owned fashion brands that you can scoop up from Amazon today.

1. Cloth & Cord

Founded in 2015 by designer Ellana Kone’, Cloth & Cord sells jewelry, apparel, and accessories that the brand terms “wearable art.” From knotted headbands to some of the most dynamic statement necklaces we’ve seen in years, Cloth & Cord is leading the charge in producing jewelry that celebrates the diversity, brilliance, and beauty of the pan-African diaspora. It’s hard to pick just one of their creations, but if we had to choose, it would either be the Queen Africa Print Bib Necklace or the African Maroon, Brown Wood Bead and kobo bead Necklace. The necklaces make clever use of wood beads and Ankara-print textiles without sacrificing style.

2. Grace Eleyae

Grace Eleyae experienced the negative effects of chemical straightening firsthand, and established her eponymous brand of headcovers designed to enhance hair growth, hydration, and style. Grace Eleyae carries satin-lined beanies, baseball caps, turbans, and more—ready for all of your protective styles.

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FASHION

Most Influential Streetwear Labels To Wear Right Now

February 27, 2023February 27, 2023

by Monica C. Smith

Streetwear is a popular style of fashion that has taken the world by storm. It is a combination of comfort, style, and functionality and is often characterised by bright colours, bold graphics, and street-inspired designs. Streetwear has become one of the most popular fashion trends of the last decade as it allows people to express their own unique style in a comfortable, yet fashionable way. Let’s take a look at some of the most influential streetwear labels and iconic brands to wear this year.

Carhartt WIP

Carhartt WIP is one of the best streetwear labels out there. It’s one of the biggest and best-known clothing labels in the world and they have a massive selection of clothing that is designed to be both stylish and incredibly durable. Their pieces are timeless, making them a great investment for those who want to look great while having clothing that will last. They offer a wide range of sizes, from XS – XXL for men and XS – XL for women, making it easy for everyone to find something that fits perfectly.

When looking at Carhartt WIP sizing and deciding which size to choose, it’s important to remember that their clothing is often loose, so you may want to size it down for a more fitted piece of clothing. They also offer a variety of cuts and silhouettes, making it simple to find something that suits your body type and style. The quality of Carhartt WIP is also impressive, with items made from durable materials that are built to last.

Adidas

Known for its trendy designs and quality materials, Adidas is one of the world’s most recognisable streetwear brands. Founded in Germany in 1949, Adidas has become a staple in the streetwear community, offering a wide range of footwear, apparel, and accessories that

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FASHION

Vancouver welcomes a niche UK-based sneaker brand with grand opening

October 6, 2022October 6, 2022

by Monica C. Smith

The renowned sneaker and clothing brand size? just unveiled its outlet in Vancouver on July 30, only its second flagship store in the country.

size-full wp-image-1610431″ src=”https://images.dailyhive.com/20220803104718/Size-Vancouver.png” alt=”Size? outlet in Vancouver” width=”821″ height=”587″ srcset=”https://images.dailyhive.com/20220803104718/Size-Vancouver.png 821w, https://images.dailyhive.com/20220803104718/Size-Vancouver-500×357.png 500w” sizes=”(max-width: 821px) 100vw, 821px”/

size? outlet in Vancouver/size.ca

The store is located at 833 Bute Street. The move comes in after size? opened its doors for the first time ever in Canada two weeks ago.

It launched the brand on the corner of Queen and Ossington in Toronto on July 16.

The announcement read: “size? is looking to build Canadian sneaker and streetwear culture up to its full potential, and Toronto is the perfect launchpad.”

size? outlet in Toronto/ size.ca

size? was born in the UK in 2000 and takes pride in being a niche and sought-after footwear brand. After being in the industry for the last two decades, it has branched out on a global scale.

The retailer, part of the JD Sports Fashion Group, explained its intention behind expanding its venture to Canada on its official website.

“size? is now a global phenomenon with a growing innovative community who are proud to celebrate and support the culture that surrounds the product the brand stands for,” the website reads in part.

size? Vancouver is now open Monday through Sunday between 11 am and 8 pm, so grab your favourite pair any day of the week!

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BEAUTY

Judge Rules Hailey Bieber Can Continue Promoting Rhode Skin-Care Line Amid Trademark Infringement Lawsuit

September 13, 2022September 13, 2022

by Monica C. Smith

A judge has ruled that Hailey Bieber can move forward with her skin-care brand, Rhode, for now, after a clothing brand by the same name filed a trademark infringement lawsuit against her back in June in which they requested a preliminary injunction.

A month after that initial trademark infringement filing, the fashion brand’s cofounders, Purna Khatau and Phoebe Vickers, filed an emergency letter motion on Friday in response to a new YouTube documentary released by the model’s company, titled “The Making of Rhode.” According to E! News, a judge “denied the group’s motion for a preliminary injunction without prejudice,” which allowed Bieber to release the video and to continue promoting her brand despite the ongoing trademark lawsuit. In the 17-minute video about the foundations of her beauty line, Bieber also briefly explains the inspiration behind the name, saying, “I always knew I wanted to create a brand around the name ‘Rhode,’” which is both her and her mother, Kennya Baldwin’s middle name.

In a statement to the outlet, Bieber’s family lawyer, Michael Rhodes, said, “We are pleased with the court’s thorough order denying plaintiff’s motion to preliminarily enjoin Hailey’s new company and skin-care line.” And a spokesperson for the Rhode clothing brand said in their own statement that this ruling isn’t a victory for Bieber but rather “simply a decision by the judge not to prohibit Hailey Bieber’s skin-care line from using our brand name while litigation proceeds, deferring the ruling until we have the opportunity to gather more evidence.” They added that the designers “remain confident” they will ultimately win this case as, “‘Rhode’ is our name and brand, we built it, and federal and state laws protect it. We ask Hailey to achieve her goals without using the brand name we have spent

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DESIGNER

Dr. Martens and Central Saint Martins Collaborate on Summer Campaign

September 11, 2022September 11, 2022

by Monica C. Smith

LONDON — Martens, meet Martins.

British footwear brand Dr. Martens is opening its “All Access Summer” campaign to the students of renowned fashion school Central Saint Martins.

More from WWD

The collaboration is to showcase the diverse range of design talent at the school, which counts many household names as graduates, including Phoebe Philo, Kim Jones, Alexander McQueen and many more.

The five chosen students have been picked out by the fashion program’s course director Fabio Piras and Dr. Martens creative director Darren McKoy. The brand donated money to the course and provided each student with a financial bursary to help execute their ideas.

The brief, set by McKoy, was to translate the theme of “All Access Summer” to each student’s taste with a rebellious element incorporated into it to represent the brand, which became a staple among youth subcultures in ’70s Britain.

“Creativity and community are core values of Dr. Martens, which is why there is such a natural synergy between the brand and the incredibly talented students of CSM. We are so proud to partner with this powerhouse of originality and imagination shining a light on designers who have traveled from around the world to hone their craft in London,” McKoy said in a statement.

The end product will be debuted on 1 Granary, a platform created by CSM students in 2012 to help spotlight the university’s talent.

“My role as course director is to shape students to be critical and resilient, whilst believing in their creativity and talent. That’s why we’re here, to continue learning and building the students’ portfolios, experience and inspiration, and long may it continue,” Piras said.

The students participating in the project include Francesca Lake from Kingston, Jamaica, whose work focuses on amplifying Caribbean stories; menswear designer Xuesong Yang from

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FASHION

Elevate Your Fashion Style With The New Und3rcover Streetwear, Now On Shopee

September 9, 2022

by Monica C. Smith

How do you feel about this story?

Exist beyond the shadow and brave the streets with fashion wear that celebrates local art and creativity. Created with the mindset to innovate communities through the art of street fashion, Und3rcover recognizes talented and creative individuals and chooses artists from different walks of life to represent the brand.

Und3rcover is your new go-to streetwear brand that offers an array of clothes and accessories that fit your style and needs. From classic fit round neck shirts, oversized shirts, and muscle tees to crop tops, shorts, hats, jackets, sweaters and hoodies, every piece of clothing is made of premium quality fabric to offer you style and comfort in every wear.

And that’s not all! Your favorite Und3rcover products are now available on Shopee. You can now elevate your streetwear fashion with just a few clicks. Check out the brand’s unique collections and designs to add to your wardrobe and OOTD.

From vintage to graffiti, the new Und3rcover streetwear brand lets you own your style with a variety of items and design offerings that fit your fashion sense. All prints are done by topnotch silkscreen process for utmost durability that can sustain multiple washes and vary from minimalist logos to graphic illustrations.

Check out all their products and the latest collections at https://shopee.ph/und3rcover.

Shopee is your go-to for all things local fashion with its vast array of shops that cater to your unique styling needs. Want to stay updated and catch up with the newest fashion trends? Shopee conveniently lets you check out the latest fashion pieces by simply scrolling through your phone.

Check out the newest Und3rcover streetwear brand on Shopee and celebrate local art and street fashion while enjoying amazing deals and store vouchers to elevate your online shopping experience.

Vouchers

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